BD-02 The Real ABC’s of Selling – Part 1

This selling skills course is designed to bring the approach and processes that Best-in-Class sales professionals utilize to the non-sales professional. Health care professionals are constantly “selling”, whether it is to a potential client for our business, or a patient being treated, or parents, coaches and administrators. We do not think of ourselves as “sales people”, and in fact, hate to think of ourselves as that. However, we are always working to communicate and influence. Isn’t that what sales really is? So, whether we are treating clinically, managing a program or facility or actually selling our services, the approaches and processes that are proven effective, work in all of these settings.